The patented nicotine salt content in one 5% JUUL pod is equivalent to the nicotine in a pack (to 1.5 packs) of cigarettes. Yet, because the JUUL looks like a computer flash drive, Juul Suspends Selling Most E Cigarette Flavors in Stores The New York Times Juul E Cigarettes Side Effects, Addiction Risks & Teen Use Teens say they don't vape, they 'Juul.' That makes the activity hard to track Los Angeles Times Facts and Treatment for the New JUUL Trend FHE Health